About Landmark Mortgage Planners
When it comes to retirement decisions, who you work with matters.
Landmark Mortgage Planners is a division of American Financial Network (AFN), a nationwide mortgage company founded in 2001. AFN operates more than 200 community-based branches, is licensed in all 50 states, and supports over 750 licensed mortgage professionals.
That scale allows us to do things the right way — with strong compliance, consistent processes, and access to resources — while still working locally, one client at a time.
But size alone isn’t what defines us.
What matters more is how decisions are made and how clients are treated when those decisions affect long-term retirement security.
What Makes Landmark Mortgage Planners Different
The biggest difference isn’t advertising or branding — it’s approach.
At Landmark Mortgage Planners, reverse mortgages are never treated as a one-size-fits-all solution. Every homeowner’s situation is different, which is why every conversation starts with understanding the full picture — income sources, housing plans, health considerations, legacy goals, and comfort level with risk.
When appropriate, a HECM reverse mortgage is evaluated as a planning tool, not a standalone product. Structured thoughtfully, it may help improve cash-flow flexibility, provide a buffer during market volatility, or support long-term retirement sustainability. Outcomes vary, and suitability always comes first.
Good planning also means collaboration. When helpful, we work alongside financial planners, CPAs, Realtors®, and attorneys to ensure strategies are coordinated and aligned with each client’s broader goals.
What clients consistently notice is that nothing feels rushed. There are no scripts, no quotas, and no pressure to “fit” a loan into a situation where it doesn’t belong. The goal is clarity — even if that clarity leads to the conclusion that a reverse mortgage isn’t the right answer.
At Landmark — and within American Financial Network — education and thoughtful planning always come before execution.
A Thoughtful Process — At Your Pace
A reverse mortgage isn’t a decision that should be made quickly.
Questions are encouraged. Comparisons are welcome. Taking time to think things through is part of the process — not a delay.
If you’d like to see how a reverse mortgage might work in your specific situation, you can request a free proposal by answering a few basic questions. There’s no obligation — just a starting point for an informed, pressure-free conversation.
4.94 out of 5 Stars
2068 Reviews
4.9 out of 5 Stars
19,899 Reviews
99% would recommend AFN
4.0 out of 5
120 Reviews
This is What Our Customers Are Saying...
Joan W.